Back to all rescources

Geekwire wrote about the heartening link that brought our CEO and CFO to Boltive.

Posted

December 1, 2022

Privacy
Ad Security
Press

Writen by:

Boltive

Read the article to get a better glimpse of the unique bond between Dan Frechtling, CEO, and Scott Moore, Co-founder and CFO.

Following the Data: Why Privacy Verification Needs to Go Beyond the Page
Scanning shows a snapshot. See how data, tags, and consent signals behave in real time within the browser session, and where compliance actually breaks.
read more
Privacy Isn't a Compliance Checkbox - It's a Revenue Protection Strategy
Privacy does not fail at policy. It fails in production. Consent signals break, data flows where it should not, and your campaigns run on compromised inputs. This is not just compliance risk. It is revenue risk hiding in your ad supply chain.
read more
$3.4 Billion in Privacy Fines: The Enforcement Era Is Here.
$3.4B in 2025 privacy fines signals a shift from policy to enforcement. Regulators are targeting real UX failures, not paperwork. If consent flows break in production, you’re exposed. Compliance now requires continuous validation, not one-time setup.
read more
The Quiet Part of COPPA Just Got Louder
COPPA’s updated rule hits its main compliance deadline April 22. The changes go beyond policy, raising the bar on how children’s data is shared, retained, and secured, and forcing teams to prove how systems behave in practice.
read more
CIPA Litigation Is Evolving. Is Your Privacy Program Keeping Up?
CIPA litigation is expanding beyond pixels to the full ad ecosystem. Learn how CMP misconfigurations, data sharing, and downstream partners create risk, and what steps teams can take to reduce exposure with stronger governance and independent verification.
read more
Compliance Keeps Failing After Deployment. Here's Why That's an Ad Tech Problem.
Privacy compliance failures are an ad tech problem at scale. Even when CMPs are configured correctly, consent signals break across tags, partners, and bidstream flows. Regulators now expect proof of real user outcomes across thousands of domains, not just policy or setup.
read more
Compliance Belongs at the Top: Why We Just Expanded Our C-Suite
Boltive is expanding its executive team to meet rising enterprise demand for real-time privacy compliance and ad security. As regulatory pressure and programmatic complexity grow, the company is scaling Privacy Guard, advancing CTV infrastructure, and accelerating innovation.
read more
Five Takeaways from Marketecture Live: The Ad Industry’s AI Reckoning Is Here
Five takeaways from Marketecture Live: the ad industry’s AI reckoning is underway. From CTV supply chain risks and residential proxy botnets to LLM advertising and agentic campaign ops, trust, verification, and infrastructure integrity are becoming critical.
read more
Privacy Doesn't Care How You Bought the Impression
CTV advertising now runs through two parallel systems: programmatic marketplaces and automated direct sales. Each introduces different privacy risks, and regulators do not distinguish between them. Compliance increasingly depends on verifying how data actually flows across both.
read more
Agentic Privacy Compliance: Accountability in an Evolving World
Celebrating Data Privacy Day with a great discussion on how agentic development impacts privacy compliance.
read more
The Governance That Failed Us: Why Digital Compliance Must Shift from Intent to Behavior
Digital compliance is breaking because it was built to verify intent, not behavior. As programmatic systems and generative AI execute autonomously and evolve after deployment, static audits and configuration checks fail to catch real risk. This post argues for a necessary shift t
read more
New State Privacy Laws Hit in Q1. Here Is What You Need to Know Before 2026
Q1 brings new privacy enforcement in Kentucky, Rhode Island, and Indiana with stricter consent and data sharing rules. More updates hit in 2026 across CT, CO, and CA. Teams need stronger validation to avoid silent failures and rising enforcement risk.
read more
When Opt-Out Isn’t Enough: Lessons from Google’s $425 Million Privacy Fine
Google’s $425M penalty shows a hard truth: opt-out controls are meaningless without proof they work. As systems grow more complex, silent failures are inevitable. Brands now need continuous, real-world verification to ensure user choices are actually honored.
read more
The Cost of Complacency: What the LinkedIn Privacy Lawsuit Means for Every Digital Brand
The LinkedIn class action highlights a growing truth: privacy failures now happen in code, not policy. Hidden tags, SDKs, and pixels can share data after opt out. Companies need evidence-based monitoring that proves what actually happens in the browser.
read more
Avoiding the Next Headline: What Privacy and Security Teams Need to Know Heading Into 2026
Privacy and adtech risks are rising, and automation alone cannot keep pace. At the Privacy and Security Forum, Boltive showed how consent signals, tags and ads fail in real environments, and how simulated user testing helps teams catch issues early.
read more
Prebid.js Impacted in Major NPM Supply Chain Attack: What Ad Tech Needs to Know
Discover how a major security breach in the JavaScript ecosystem compromised over 20 popular npm packages, including Prebid.js. Learn why this supply chain attack is a critical threat to ad tech and what immediate steps you can take to protect your ad stack and users.
read more
Boltive Builds for the Future, Welcoming Pamela Slea as Company President
Industry veteran brings two decades of AdTech experience to the digital compliance leader
read more
8 Ways Automation Can Help Privacy Teams Beat Burnout
Automation can help privacy teams reduce burnout by minimizing repetitive tasks, improving compliance accuracy, and enabling more strategic, sustainable work.
read more
The Big Shifts Shaping the Future of Ad Tech: 3 Key Takeaways from the 2025 NAI Summit
The 25th NAI Summit spotlighted three major trends redefining data governance in ad tech: national security, state collaboration, and ecosystem complexity.
read more
AI Adoption, Evolving Enforcement & the Convergence of Privacy & Security: 6 Big Takeaways from the 2025 PSF Spring Academy
From AI governance and cookie compliance to state-level enforcement and tech-savvy legal teams—discover the 6 key trends shaping privacy and security from the 2025 PSF Spring Academy.
read more
Regulators are Getting Serious about Manipulative Patterns. So Should You.
At IAPP GPS 2025, regulators made it clear: manipulative patterns like deceptive consent designs are under fire. Learn what they are, what global enforcers found, and how to fix them before enforcement finds you.
read more
Three Takeaways from the 2025 IAPP Global Privacy Summit
Fresh from the 2025 IAPP Global Privacy Summit, the Boltive team shares three pivotal insights shaping the future of privacy, compliance and digital trust.
read more
Boltive Leads the Way with New Digital Compliance Software Suite
New platform streamlines and unifies popular legacy products in privacy and ad security, adding support for mobile apps and redefining digital compliance for an evolving marke
read more
Inside the California Law Association Privacy Summit: What Regulators Are Really Watching
Discover key insights from the CLA Privacy Summit on what regulators want businesses to know about evolving privacy laws, compliance expectations, and best practices
read more
Privacy Compliance Teams are Swamped… But Help Is On the Way.
How do businesses handle more consumer demand for proactive control over their personal information when regulatory bodies are giving them what they want?
read more
Digital Privacy Rules are Still a Mess, But the Future of Compliance is Here
With U.S. privacy laws in flux, Boltive's Privacy Guard simplifies compliance and empowers consumers with control over their data.
read more
Boltive Launches New Product Ad Monitor: Revolutionizing Ad Insights with AI-Powered Discovery Engine
Empowering Brands and Publishers with Advanced AI Technology for Real-Time Ad Compliance and Enhanced Security
read more
Case Study Expanding Ad Security to Mobile Apps
Learn how BuzzFeed expanded their partnership with Boltive to protect consumers on their mobile app.
read more
Navigating Digital Security: Boltive's Q1 2024 Risk Report
Review the latest ad security data gathered by Boltive's Ad Lightning product.
read more
Celebrating Boltive Milestones
From ad security to data privacy, discover all of the major milestones Boltive has achieved over the years.
read more
IAPP GPS - Our Thoughts, Part 2: What Regulators Want Us To Do – The Value of Proactivity
Catch up on Part 2 of Christine Desrosiers’s thoughts from IAPP GPS as she dives into What Regulators Want Us To Do.
read more
IAPP GPS - Our Thoughts, Part 1: What Regulators Want Us To Know – Busting Common Myths
Follow along as Boltive team member, Christine Desrosiers, shares her notes from the IAPP Global Privacy Risk Summit.
read more
Decoding the Art of Deception: Insights from Our Boltive AI Engine
In this blog post, we’ll delve into the world of deceptive non-compliant ads discussing how our Boltive AI Engine is helping combat this problem.
read more
Get Your Time Back - How AI Solves your "Unknown" Tag & Cookie Problem
Discover how the Boltive Object Identification Engine revolutionizes the way we manage tags and cookies, making manual searches a thing of the past.
read more
CG Infinity and Boltive Forge a Partnership to Enhance Data Protection
Boltive and CG Infinity have partnered to provide a data privacy solution in a time where privacy regulations are beginning to really ramp up.
read more
On-demand Webinar - Demystifying Digital Privacy
Discover the secrets behind cookies, pixels, and tags and gain a deeper understanding of these tools and how they affect your data privacy practices.
read more
Prioritizing Children's Privacy: Strategies for Ethical Advertising and the Use of AI
As children and teens become more exposed to the dangers of social media and online advertising, regulators are stepping in to help protect them.
read more
Ad Security Reimagined: Exploring Boltive's Artificial Intelligence Techniques
Explore Boltive’s use of artificial intelligence in the world of ad security and the ability to quickly identify and mitigate unwanted content.
read more
Case Study - Defensive Against Offensive Ads
Read how Sovrn Holdings leveraged Ad Lightning capabilities to defend against offensive ads.
read more
How Best-in-Class Companies Are Preparing for 2024’s State Privacy Regulations
With new state regulations around consumer data collection going into effect in 2024, top companies are taking action to ensure they are staying compliant.
read more
Companies Continue to Share Health Data Despite New Privacy Laws
Are health websites sharing personal or sensitive data? Read this report from Boltive and Consumer Reports on our findings.
read more
Your Privacy, Our Priority: Boltive Privacy Guard Supports TCF v2.2 and GPP
With the TCF v2.2 being released in November 2023 and an updated GPP coming in January 2024, are you prepared to be compliant with these new releases.
read more
Business Ninjas Podcast - Secure Protection for Advertisers Against Invasive Media
Boltive CEO Dan Frechtling joins Kelsey McDonald on the WriteForMe podcast "Business Ninjas" to discuss data privacy.
read more
Automating Threat Detection: How Boltive is Harnessing Artificial Intelligence to Reshape Ad Security
The Boltive team is leveraging the use of Artificial Intelligence to enhance the way publishers identify and mitigate threats.
read more
The Current State of Ad Security
Ad Security threats come in many forms - are you prepared to identify and address them?
read more
Staying Compliant in an Evolving Data Privacy World
With new regulations recently released and more coming, are your privacy programs and technologies ready?
read more
Dan Frechtling on More Than a Refresh Presents: Digital Privacy
In this More Than a Refresh episode the panel takes a deep dive into Digital Privacy. Join along as the group further explore data privacy regulations and how to best combat non-compliance.
read more
Dan Frechtling on Inuizi's The Data Deep Dive
Boltive CEO Dan Frechtling joins Intuizi's Ron Donaire on The Data Deep Dive to discuss Boltive and how it fits into the Privacy world.
read more
Forbes Article - The Privacy Prescription: Rules Restricting Health Data Use And How To Employ More Holistic Security Measures
Though there are laws in place to protect health data, there are many compliance loopholes when it comes to data sharing.
read more
Forbes Article - Will The U.S. Update Laws For Children's Digital Privacy?
Though there are laws addressing Children's Data Privacy, there is much room for improvement to protect them.
read more
Dan on The Cyber Pro Podcast ep. 236
Dan talks about his journey from marketing to data privacy. He is on a mission to protect consumers from invasive media. He shares his personal story about being tracked online and how the hyper targeting he was victim of started him on his journey to Boltive.
read more
Dan Frechtling on That Tech Pod — "Why Aren't There Privacy Riots?
Today on That Tech Pod, Laura and Kevin speak with CCPA & CPRA Co-author Rich Arney and Boltive CEO Dan Frechtling.
read more
3 Strategies to Improve Ad Revenue for Publishers
Given the uncertain macroeconomic climate, the outlook for digital ad spending is spotty at best. Over the last year we have seen that large advertisers are pulling back budgets, and it’s looking like that will only continue this year.
read more
Forbes Article - How Privacy Got On The Calendar
Technology Council Member and Boltive CEO, Dan Frechtling dives into the evolution of data privacy.
read more
Boltive CEO Dan Frechtling Joins Forbes Technology Council
Our CEO Boltive, Dan Frechtling, has been accepted into Forbes Technology Council, an invitation-only community for world-class CEOs, CIOs, CTOs, and other technology executives
read more
Geekwire wrote about the heartening link that brought our CEO and CFO to Boltive.
Geekwire wrote about the heartening link that brought our CEO and CFO to Boltive.
read more
Boltive featured in Consumer Reports
Boltive's Privacy Guard was recently featured in Consumer Reports
read more
Why Data Privacy is Being Overhauled in 2023: Dan Frechtling featured on the Security Weekly Productions podcast
Get the scoop about why Sephora was recently fined, and why data privacy is being overhauled in 2023
read more
Whitepaper: Digital Advertising Unboxed
Christine Desrosiers, our Director of Product, shares an insightful and informative whitepaper on the current state of privacy compliance.
read more
Why Having a Consent Management Platform is Not Enough
Assuming CMPs are infallible could be detrimental to your data privacy efforts, resulting in broken relationships with your consumers, damaged business reputations, and hefty fines.
read more
Our CEO, Dan Frechtling, featured on Leadership Live podcast with Daphna Horowitz
Don’t miss this episode of Leadership Live where Dan Frechtling discusses loss, leadership, and data privacy – what every CEO needs to think about.
read more
Bracing for 2023 Privacy Laws: Most Businesses Aren’t Ready to Comply
Advertisers and brands are liable for any unauthorized data sharing in their digital advertising campaigns. Comply with regulations and protect your reputation.
read more
California Privacy Compliance Has Irreversibly Changed
Wednesday, August 24 marked the end of the quiet period for enforcement of the California Consumer Privacy Act (CCPA).
read more
Case Study: Boltive Privacy Guard Eliminates Data Leakage for a Fortune 500 Brand
Our Privacy Guard solution proves to be a success by identifying critical problems for Fortune 500 brands.
read more
What Is A Consent String Failure
Having a Consent Management Platform (CMP) does not let you off the hook if your partners accidently (or intentionally) expose your customers’ data. You need to ensure information sharing consent is given in 4 key areas or you risk brand and profit damage.
read more
Three Ways Online Ads Violate Privacy
Online ads can violate privacy in a number of ways, learn more about how user data may be at risk
read more
Privacy Guard Overview
Understand the ad ecosystem and how Privacy Guard's technology provides tailored solutions to detect and resolve privacy issues.
read more
Privacy Guard Fact Sheet
Learn more about how Boltive's new tool Privacy Guard delivers key insights you need to keep your consumer data -- and your brand reputation -- safe.
read more
Privacy Guard Details
Get an overview of the online ad ecosystem, and how Boltive's new tool Privacy Guard can help keep your consumer data -- and your brand reputation -- safe.
read more
Opt-outs Routinely Fail
Did you know 15-30% of consent opt-outs designed to protect personal data routinely fail?
read more
Interest Based Ads
Interest Based Ads Often Share Sensitive Private Information
read more
Fortune 100 CCPA
63 of F100 Companies Don’t Meet CCPA Standards, 33 Use Methods That Often Fail
read more
The Publisher Ad Security Checklist
The ad ecosystem is like the wild west. Legitimate advertisers and publishers are leaving themselves and their partners exposed to consequences due to non-compliance.
read more
5 Ad Quality Malware Trends for 2022 and Beyond
Stay ahead of the game with our article on 5 Ad Security Malware Trends for 2022 and Beyond. Protect your business from evolving threats. Read now on Boltive.
read more
CPPA Testimony on Dark Signals
Current technologies and methods used today routinely interfere with Consumer Rights to Opt-Out. As important as it is to address dark patterns, it’s just as important to address dark signals.
read more
How to prepare for the new state privacy laws in 2023
While 2023 may seem like a long way off, it will come around quicker than you think. It is never too early to prepare - particularly when it comes to updating your data privacy processes to remain compliant.
read more
Chrome’s Heavy Ad Intervention: Here’s How We’re Solving It
As a member of the Coalition of Better Ads, Google has long been an advocate for blocking ads that hamper the user experience. But they took in one step further in fall 2020.
read more
Part 2: Should We Prepare? An Interview with CPRA Co-author Rick Arney (pt. 2)
An interview with Rick Arney, board member of Californians for Consumer Privacy (CCP), and co-author of CCPA and CPRA
read more
5 things you need to know about privacy regulations and programmatic advertising
The digital advertising ecosystem is large and complex. And it’s expanding.
read more
How Publishers Can Increase Revenue by Creating a Great Ad Experience in 2022
The perception and tolerance of digital advertising is changing.
read more
Part 1: Should We Prepare? An Interview with CPRA Co-author Rick Arney
An interview with Rick Arney, board member of Californians for Consumer Privacy (CCP), and co-author of CCPA and CPRA
read more
3 To-Dos to Ensure Compliance & Stop Ad Privacy Violations
3 To-Dos to Ensure Compliance & Stop Ad Privacy Violations
read more
3 Programmatic Trends in 2022 - That Didn't Happen in 2021
Our forecast of what's to come in 2022
read more
Our Director of Product, Christine Desrosiers, discusses the current state of Ad Tech with Brand Safety Institute
Our Director of Product, Christine Desrosiers, discusses the current state of Ad Tech with Brand Safety Institute
read more
Boltive featured in Quirk's Media
Boltive featured in Quirk's Media article on how to comply with changing data privacy regulation
read more
Why Ad Lightning Became Boltive
The next clear step in protecting against invasive media.
read more
California Privacy Takeaways from ANA-BAA Law Marketing Conference
Several key takeaways from presentations related to California regulations.
read more
The Data is In! Ad Lightning’s 2021 Q2 Malware Report
We recently published our 2021 Q2 Malware Recap, so take a look at what has been plaguing website publishers and users this quarter.
read more
Ad Lightning’s Interview with Monetization Platform Setupad
Six months ago, we partnered with Setupad and replaced their legacy ad quality solution to improve their coverage against bad ads.
read more
Ad Lightning’s New Platform Partners Help Move the Ad Quality Fight Upstream
We're delighted to tell you about the significant uptick Ad Lightning has seen in platform partnerships in recent months.
read more
What Ad Lightning’s Stellar NPS Score Means to Our Business & Partners
We place so much importance on NPS, I wanted to take a few minutes to explain what it is and how we use it at Ad Lightning
read more
The Digital Ad Industry Set Records in 2020, but It’s Not Time to Relax
2020 was historic, and I don’t mean that in a good way. But there’s always a silver lining, even in the most trying of times.
read more
Ad Lightning Makes Video QA Fast and Easy to Maximize Publisher ROI
Ad Lightning's video QA tool maximizes publisher ROI by identifying issues before ads go live. Fast, easy, and effective. Learn more at Boltive.
read more
Ad Lightning’s Look at the Digital Advertising Industry in 2021
This is what Ad Lightning is providing to the ecosystem with our Look at the Digital Advertising Industry in 2021 – a prescient, thoughtful, practical group of insights that publishers and platforms can use to successfully navigate an uncertain future.
read more
3 Common Malicious Tactics: A Peek Into How Malware Operates
We're going to show you some of the most common gaps in the ad quality armor we’ve seen in the ecosystem and discuss what you can do to fill them.
read more
Changes to CCPA Put Retargeting in the Regulatory Bullseye
Changes to CCPA Put Retargeting in the Regulatory Bullseye
read more
Previous Post
You've reached the beginning!
All Resources
Next Post
You're up to date!
All Resources

Frequently asked questions

Everything you need to know about Boltive, our technology, and how we help reduce digital risk.

Still have questions?
Contact Us
What does Boltive do?
How does it work?
Do I need to install anything?
Do I need to install anything?
What does Ad Lightning protect against?
What does Ad Lightning protect against?