Boltive verifies consent signals end-to-end, from your website to your CMP to your digital ad campaigns. Secret-shopper technology watches your site and your digital campaigns in real-time, ensuring that violations are detected and opportunities to reach your target audience aren’t missed. We also investigate third parties skimming data suspiciously.
Privacy laws were written so that violations are counted at the individual level, not campaign level. This creates a potential multiplier effect on errant ads totaling millions in potential fines.
Boltive’s patented technology is the only solution that audits your set up and alerts you of third parties in YOUR ad delivery flow that aren’t compliant with expected regulations.
Opt-in signals can fail as often as opt-outs. This creates a missed opportunity to reach users that want to hear from you. Boltive’s technology highlights lost signals so that you can optimize your digital ad campaign spend and ensure efficient targeting.